Follow-up email

Add something new each time: an answer, an example, a shorter ask. Space them a few days apart, stop when the person replies and stop after a small number of attempts.

Follow-ups repeat the risk of a bad address. Verify once before the first message, not after the second bounce.

• Email sequence
• Email cadence
• Cold email
• Verify a list
• Topic: Email types
• Topic: Email marketing
• All terms