Glossary
Dedicated IP
A sending IP address used by only one sender.
ValidReach Team · Updated 2026-10-26
In practice
You own its reputation, good or bad. A new one has no history and needs a gradual warm-up. It pays off with high, steady volume; low-volume senders often do better on a well-run shared pool.
Verification and sending
A dedicated address makes list quality matter more, since only your bounces and complaints shape its reputation.