Email compliance

The rules differ by place: CAN-SPAM in the US, CASL in Canada, GDPR in Europe and CCPA in California all apply in different ways. Keep records of consent and honour opt-outs promptly. This is a general overview, not legal advice.

Verification does not make a message compliant, and compliance does not make an address valid. They answer different questions.

• CAN-SPAM
• CASL
• CCPA
• Double opt-in
• Verify a list
• Topic: List management
• Topic: Email marketing
• All terms