Welcome email

It has the highest open rates of most messages because it arrives when interest is fresh. Thank them, say what to expect and how often, and give one next step. If they have not yet confirmed, make the confirmation the next step.

The welcome email is your first real delivery to the address. Verify at signup so it does not become your first bounce.

• Onboarding email
• Double opt-in
• Automated emails
• Verify a list
• Topic: Email types
• Topic: Email marketing
• All terms