Promotional email

Offers, sales and launches are promotional. They are commercial messages and so carry the rules for commercial email: honest headers, identification and an opt-out. Mailbox providers often sort them into a promotions view.

Promotional sends are the ones that go to large lists, so a clean list matters most here.

• Commercial email
• Primary tab
• CAN-SPAM
• Verify a list
• Topic: Email types
• Topic: Email marketing
• All terms