Confirmation email

Order confirmations are transactional. Subscription confirmations, known as double opt-in, ask the person to click a link before they are added to a list.

Double opt-in proves the person controls the mailbox, which verification alone cannot. Many teams verify first, then send the confirmation only to addresses that check out.

• Automated emails
• Commercial email
• Bounce
• Verify a list
• Topic: Email types
• All terms