Email verification ROI calculator
Estimate potential lifetime value protected when invalid and mistyped addresses never enter your database. Educational model only — not a revenue guarantee.
Your inputs
Average revenue you expect from a valid subscriber over their lifetime.
Potential LTV protected
$6,250
Illustrative ROI
8,829%
Snapshot for your inputs
- Invalid (est.)
- 1,250
- Recoverable (est.)
- 625
- Missed LTV
- $6,250
- Est. verify cost
- $70
Includes 100 free starter credits on new accounts. Actual invalid rates, LTV, and pack pricing vary — see pricing.
What this model is — and is not
Assumptions help you think about order of magnitude. They are not forecasts for your business.
Use it to
Compare rough verification cost against potential LTV lost to bad capture — then validate on your traffic with free credits.
Do not treat as
A promise of revenue, a fixed invalid rate, or a substitute for your own funnel metrics.
Stop bad data at signup and in lists
Start free with starter credits. Same results in the dashboard, list jobs, and API.