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Case study · Film streaming
MUBI: fighting fraudulent signups at global scale
MUBI addressed fraudulent signups and bounce risk in a global consumer product by validating registrations and reviewing risky signals before activation.
Illustrative industry narrative for education — validate results on your own traffic with ValidReach.
The challenge
What was getting in the way
Consumer signups at scale attract typos, disposable inboxes, and fraud patterns that inflate bounce risk and pollute the user base.
The approach
How verification helped
Account registrations are validated in real time; risky signals are reviewed before activation so product and lifecycle mail stay healthier.
Illustrative results
Numbers below are story-level examples for education, not audited ValidReach metrics for every named brand.
- Fewer fraudulent and undeliverable accounts activated
- Lower bounce risk on product and lifecycle email
- Clearer quality signals for onboarding teams
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